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How Clarity Street helped McPhail & Partners become an efficient and streamlined cloud-based accounting firm

16/2/2022

 
Matthew Drew, Director at McPhail & Partners had been thinking about transitioning to the cloud for some time, but the big change happened in the wake of COVID-19.

The team were feeling the strain from outdated processes, manual duplication, and lack of integration between systems, so McPhail & Partners were seeking a clearer path forward.

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What are the different types of marketing for an accounting firm?

8/2/2022

 
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We all want instant gratification, especially when it comes to putting yourself (or your business) out there in the marketing world. But the reality is, it's unlikely that you'll see results straight away. Efforts around marketing don't happen overnight, you need to play the long game!

So, what are the different types of marketing for an accounting firm?

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How can an accounting firm track and measure the ROI of marketing?

2/2/2022

 
Many accountants struggle to understand the importance of marketing. They don't feel confident in the value of marketing as there is often no specific dollar value associated with it.

So, how can an accounting firm track and measure the ROI of marketing?

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    Author

    Clarity Street was conceived from years of engaging with Accounting firms on a daily basis and a constant desire to make Accounting firms & SME’s more efficient and profitable. 

    The observations and opinions in the articles written here, aim to challenge, inspire and provoke change into making your business better!  

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  • Home
    • About Us
    • About Our Clients
    • Blog
  • Work with Us
    • Our App Stack
    • Done For You
    • Clarity Campus
    • Clarity Social
  • Get in touch
  • Partners
    • Business Improvement / Coaching
    • IT
    • Outsourcing
    • Xero Specialists
  • Webinars
    • FOMO FRIDAY
  • Login
    • Clarity Campus