 Accountech.Live promises to be “the non-vendor specific tech conference of the year”, aimed to provide accountants and their clients with access to app vendors, speakers and round table discussions to help grow, nurture or expedite speed of growth. This year they were expecting in excess of 3,400 attendees registered and over 50 app vendors. In addition to the app vendors, there was a plethora of content for the attendees to fill their CPD hours. With all these app vendors and speakers, it was inevitable that there would be information paralysis for the attendees, this is where Clarity Street came to the rescue!
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Another year, another extravaganza! The overarching theme of this year's Xerocon was wellness and looking after yourself, both mentally and physically. There were plenty of activities to promote self wellness, from riding a bike to make a smoothie, to table tennis, totem tennis, hair cuts, a nail bar and a huge sweet bar. A big hit was the line up of speakers who brought tears to the eyes of attendees (both happy and emotional tears) in almost every keynote speech.  Do you wear a white collar to work? Are you part of the corporate gig? Have you ever sat at a seminar hosted by a group of middle aged guys that were ear wiggling, toe curlingly, mind numbingly boring? Yeah, I have as well. Why do we put ourselves through this? Possibly from a sense of duty or a sense of escapism that stems from the same part of the brain that thinks.. “No, I can catch a 6am flight.. That’s not too early”. One we regret immediately the alarm on our phone rings. The accounting world is a world in which all too frequently the same old cookie cutter guys are brought out to bore us to death about something that is often actually quite interesting but, due to the soporific presentation, we are too comatosed to take any of it in. I wonder how a woman would do it differently?  Clarity Street is delighted to share with you, a little project that we have launched in collaboration with Lisa Hennessey from Teach It Forward (www.teachitforward.com.au) The Accounting Support Superstar’s is a group for accounting administration and support superstars who are looking to connect with other like-minded ASS’s.   Account Kit, as previously mentioned in our blog series “our app stack explained”, is the sand between the cracks for Accounting and Bookkeeping firms. Account Kit is built by accountants for accountants and provides accountants with tools that no one else is building in the cloud.
This topic seems to surface on a regular basis, especially when accounting firms start getting comfortable with creating proposals after implementing Practice Ignition, the awesome proposal/client engagement software. So we thought we’d address the reasons why, grouping the entities for a client group, into just one proposal for the entire group, thoroughly screws with your internal “automated” workflow.
Moving to upfront pricing AND upfront payment for your clients, (as opposed to time/cost billing) can be one of the best decisions you make for your business, especially for your cashflow! Utilising our favourite engagement and payment software, Practice Ignition, the new experience for your clients is practically magical!
It doesn’t come without it challenges though, for example, your team need to get their head around scoping work and providing a fee to the client, BEFORE they begin working on the job, which means that their level of accountability to be efficient in completion, just increased a great deal.  Clarity Street attended the ABE2019 conference this week in Sydney. Here are our key take-aways!
When the PDF burst on the scene in the early 1990s, it heralded a new era of information sharing and the promise of lower printing and document storage costs. Although some of those perks are alive and well, many companies now face an unanticipated challenge—a PDF productivity solution that is increasingly expensive and contributes to the same cost overruns that the technology was meant to alleviate.
Clarity Street received some pretty exciting and humbling news this morning, perfectly timed to celebrate International Women’s Day 2019 #IWD2019. Amy Holdsworth (me!) the CEO + Founder of Clarity Street, has been named among the 'Top 50 Women in Accounting' for 2018, submissions curated globally via Practice Ignition.  Thank you to Practice Ignition for being at the forefront in recognising the impact that women have in this industry and celebrating our efforts, it’s so appreciated!
Having been nominated by our colleagues and friends, the work we do within our company and community has also been recognised as outstanding by the extraordinary judging panel. It’s an absolute honour to stand amongst these Top 50 Women in Accounting, please join me in celebrating these remarkable ladies. The constant desire to make Accounting firms & SME’s more efficient and profitable, is how Clarity Street was conceived. With all the apps out there in the market place, the industry tells them "WHY" an app is great, but not "HOW" it fits together in practice. It is my sole purpose and that of Clarity Street, to assist clients understand "HOW" to actually connect their wonderful apps to streamline their internal workflows and processes so they can spend less time dealing with disjointed software, get more work completed, provide more value allowing for happier clients and increase capacity to translate to profits. I’m pretty passionate about this industry and one of the questions we were asked in the submission is what can the industry do to support and encourage young females to be the next industry leaders? Here’s what I think needs to happen... Change needs to come from the top. The industry, in particular the industry bodies ie CPA, CA, IPA, generally need to recognise that females have equivalent value and skill sets and that just because you’re male, doesn’t equate to being more knowledgeable and therefore the trusted advisor. Globally we have a gender gap, but this isn’t about wages in my eyes, it’s about mentality and how women are perceived in business. It’s a two fold attack to bridge this gap, more opportunities to teach women how to value themselves equally and then develop skills to succinctly deliver this value and secondly, the industry needs to stamp out the “boys club” mentality and promote equality from a talent perspective. Point in case, I’m the CEO and director of Clarity Street and when my male counterparts join in on new client meetings, regardless of how open minded the client is or what information is being delivered, they will always migrate to my colleagues in preference of dealings. Women in business are constantly judged, for being too forward, too opinionated, too moody, too quiet, too…anything apart from just being good at what they do in their role. And when we stand up for ourselves then we’re emotional and whiny. It’s tiresome. How about, we are seen as equals within the industry, based on our ability and the outcomes for the client and business in general. In support of the above, it’s also time for new industry wide KPI's to be put in place that measure quality and output structured on deadlines and turnaround times to allow for more flexible working hours & environments for females in the industry. The mentality around being measured on dollar value performance or in relation to being visible during "standard" office hours needs changing. It’s outdated and archaic. We’re a formidable force and can multi task like no tomorrow, it’s time the industry recognised this and allowed us to deliver the outcomes required in a more flexible format. International Women’s Day 2019 #IWD2019 is a time to take stock and be thankful for every female before us who pushed the boundaries of society and conditioned thinking, to allow us the opportunities that we experience today. It’s also a time to celebrate being AWESOME! Once again thank you to Practice Ignition for their recognition of not only myself, but all women in the accounting industry. While it is just a top 50, I believe this sort of recognition only serves to improve the image and stigma of women in the accounting industry - Keep on drinking wine ladies! If you think that you need the services of Clarity Street, get in touch with us! |
AuthorClarity Street was conceived from years of engaging with Accounting firms on a daily basis and a constant desire to make Accounting firms & SME’s more efficient and profitable. |
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